I'm not going to lie. I have a thing for the taste of coconut, the smell of the air after a sudden downpour, the feeling of wrapping up in pajamas after I towel off from a shower, and the bright, clean light of mid-morning coming through a window.
There is something precious about purity. I think I know why this is: because it's not common in our world.
And yet, we need more things that make us feel refreshed. We need more simplicity. Our modern world could use a little of what we cherish on our yoga mats: focus; clarity; plain, graceful movement.
In my experience, the brands I enjoy most are the ones that produce a feeling of effortlessness when I experience them. For a brand to be memorable, there has to be something organic, something that just feels right about engaging with its products, something worth trusting in what's being offered. It's always been this way with YogaEarth... plus I've fallen in love with their latest and greatest: Purity, featuring 100% organic coconut water.
Photo by yours truly.
Purity is my favorite YogaEarth product to date, and a big reason why the brand falls into this category for me. While the other superfood supplements are wonderful, there's something so approachable about Purity. Yogi or couch potato, it's a drink you can love. There's nothing demanding about YogaEarth Purity; when you drink it, you're asking for clean and easy hydration -- no performance, no endurance, no drama.
And its simple, classic coconut taste out ranks any other coconut water I've tried (including -- gasp! -- the name brands you see at the grocery store and in your studio's refrigerators). Plus, that pure taste brings me back to the sunny beaches of Puerto Rico... honestly, who could ask for more?
Thirsty to try some? Check out my lovely Facebook app -- you can save $10 on any order using my special coupon code ("rachelstroud"). Good until 11/11/11!